If your company is ready to grow, or you just want to improve your marketing strategy, there are several innovative ways to utilise advertising that you probably already have in place, as well as additional options you might also want to consider.
[continue reading…]giving back
Many social entrepreneurs are now starting businesses with the aim of making a profit and putting a percentage of that profit to good use, to ‘make a difference’. An increasing number of businesses in the UK are taking this approach and are putting social impact at the heart of what they do. It is also the case that many consumers want to buy from businesses which are making a contribution in the wider world.
Giving back to the community and giving to charities has become a core part of most small business culture. From the Federation of Small Business (FSB), a ‘Small Business, Big Heart’ was published highlighting the ‘giving back’ attitude of small businesses in the UK. It is, therefore, the time for the Government to deliver on the National Insurance Contributions manifesto promise (NIC’s), which consisted of a year holiday from the NIC’s for small businesses.
