Suzy Pelta is the latest entrepreneur to feature in one of our success stories. Suzy from SuzyPeltaBakes is a business woman, a recipe book writer and demo chef. After winning Lorraine’s Cake Club, Suzy transformed her life and took advantage of opportunities that came her way. She discusses juggling being a parent and being a business owner as well as the importance of social media.
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blogging
If your company is ready to grow, or you just want to improve your marketing strategy, there are several innovative ways to utilise advertising that you probably already have in place, as well as additional options you might also want to consider.
[continue reading…]It is not about how much money you have, but how you spend your money. Funnelling vast amounts of money into failing marketing strategies won’t improve your company’s revenue streams. Sometimes the most effective marketing solutions aren’t the most expensive ones, but the most creative ones. Managing the costs of each and every activity during a marketing campaign can be quite difficult, especially if you don’t have a detailed plan on how your marketing budget should be spent.
You may think that the benefits of having, creating and running a blog for your business may not be worth all the effort. However, in the world of Google and online rankings, a blog could really transform your website and business. A blog can allow you to build an image of your business and giving any potential clients a view into what your business is all about. The most important benefit of having a blog is that it increases the traffic to your website which could transform into paying clients.
Have you invested heavily in your website only to find that those leads you thought would be flowing in, are simply not coming? You are not alone. Tim Butler, the founder of Innovation Visual gives you 10 of the fastest ways to improve the performance of your website. Small business owners need to make sure that that their website is optimised so take note of these tips to make your website perform better.
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Whether you want to start from scratch and build a blog with the sole purpose of making a small business out of it, or you already have an established blog that you want to make money from, there are plenty of business opportunities for bloggers. You can start off just being a blogger, but the moment you start making money from it, you become an entrepreneur – a small business owner.
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