LinkedIn is a professional platform for businesses to post job listings, promote their services, and post what people do in their day-to-day life. Whether a premium member or not, LinkedIn provides many advantages for small businesses to connect with individuals as well as search for any upcoming events and webinars that could benefit the business. Keeping your LinkedIn profile up to date is just the start of growing your business, and here is how you can continue to grow your small business on LinkedIn.

We look at the tax treatment of entertaining clients and employees – including the rules governing staff parties and taking potential clients out for lunch.
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Everybody wants more sales. Everybody wants marketing techniques that work, and 5-star product reviews that lead to more interest from potential customers. But where to begin? 

What is franchising?
Franchising in its essence is a partnership between two entities, the franchisor and the franchisee. A franchisor is the person or a group of people who own a company, the franchisee is a person who wants to open a franchise business by using that company’s name. If the idea of starting a business from scratch is intimidating, then perhaps consider starting a franchise business. This article will highlight what exactly is franchising and why it is getting increasing popular.
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When working remotely, productivity can inadvertently suffer, especially if you are used to working in an office setting. Whether you’re just not used to your desk at home, feel distracted by all the comforts readily available, or miss having someone to bounce ideas off – staying on top of your game can be quite a challenge.

Branding is the key to success in business. A brand is more than just a logo or colour scheme, it’s how your company markets itself, how people perceive you, and how you present yourself to the world. By investing in branding, you are setting yourself up for growth and expansion in a way that shows off your strengths and communicates what your customers can expect from working with you.

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Gareth Southgate has been praised highly for the positive management of the England football team in the Euros 2021 as well as in the 2018 World Cup.

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Most limited companies and self-employed people have some type of insurance cover in place. In this article, we look at which business insurance expenses can be legitimately claimed against your firm’s profits.
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Most working individuals at some point or another have thought about working for themselves instead of investing their time and effort in somebody else’s business. But the whole idea of setting up a business has been scary too, which is why you need to plan carefully enabling you to start small and steady.

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There are a number of steps you need to follow before you can start trading as a limited company, including choosing a company name, appointing officials, and the method of formation itself. Here is our guide on how to set up a limited company and start running your business.
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When starting a small business, one of the first things to be decided is the legal structure used for the business. It can either be a sole trader or limited company or a partnership. Setting up as a sole trader is the most popular legal structure in the UK, with approximately 3.2 million sole proprietorships in 2021. Sole traders accounted for 56% of small businesses in the UK. There were also 2 million limited companies, making it the second most popular legal structure.

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A private limited company is a business structure in which the liability of its members, shareholders and directors is limited, hence the term ‘limited liability company’.
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Starting a small business is an exciting, refreshing opportunity and for some it may have even been an idea which was in the making for many years. However, while there are many things that small business owners look forward to, there are also many challenges and pressures that they need to be prepared to deal with.

Especially in today’s competitive marketplace where many businesses have adopted the ‘why you should choose us above anyone else’ approach when targeting customers. This means that most businesses try to highlight the benefits a customer receives when choosing their services, and sometimes even try to exploit gaps in their direct competitors’ services.

Black Friday has become a highly anticipated period of the year which businesses and customers have suddenly found themselves planning for.  On Black Friday most businesses, from those within the clothing industry to the technology industry offer many products and services at a discounted rate or provide limited time special offers. It is an opportunity for businesses to increase sales or even awareness.

This success story features Will Adoasi, the founder of Vitae London. He talking about getting funding from Virgin, running an ethical brand and using social media to create brand awareness and reach potential customers.

Setting up a business as a limited company is the second most popular way of setting up a business in the UK. In 2021, there were around 4.5 million private limited companies. There are both huge advantages and disadvantages of running a limited company, as well as, other structures such as sole traders (which is the most popular business structure, with their being 3.2 million in 2021).  It’s important for any aspiring entrepreneurs to understand the range of benefits and pitfalls of different business structures to determine if they are the right fit for their business idea.

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Franchising is a great way to become an owner of a small business. There are three different types of franchises which you can choose from, they vary in terms of your position, your input into the business and the amount of involvement of the franchisor. The three types of franchises are; the business format franchise, product distribution franchise and management franchise. Each franchise operates differently and in this guide you will find the differences between the three.

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Starting your own business is something that most people have thought about doing at least once or twice at some point in their lives. While in most cases, these ideas remain as dreams which will never manifest into the real world, there may actually be no greater time than now to start up your own business. This is because there are numerous benefits for entrepreneurs right now including the convenience and flexibility one would experience when beginning a new business.

The more links your website gets from reputable sources, the higher it ranks on search engines like Google. Backlinks, inner links, external links, and link building all pertain to the process of having third-party websites link back to your site. In this article, we’ll show you how to earn these backlinks without the need to spend money like you would on PPC marketing.