A unique selling proposition, also referred to as a unique selling point, is a marketing concept used to express the difference between your product/service compared to others. Differentiation is one of the most important parts of any business, you must stand out from the crowd and against your competitors. When you have a small business, a USP could be the difference between failure and success. It can help identify you and enable you to actually compete with big brands.
[continue reading…]
Updates
Millennials are the largest living population, and this group includes anyone born from 1981 to 1997. The generation has been widely misunderstood, and reports show that they are the most difficult demographic to engage. As millennials are such a huge part of society, it’s worth investing time to get to know them as prospective customers and perhaps tailor marketing strategies to suit their needs.
[continue reading…]
Franchising can be a great sector to join, especially now when it is seeing an all-time high in terms of revenue as well as providing a record number of jobs. It has been a huge contributor to the UK economy and it’s business model is responsible for it’s success. Choosing a franchise to invest your time and efforts in can be difficult, however in this article you will find six factors to consider when looking at your options.
[continue reading…]
Venture capital is a form of funding for businesses. Venture capital is financing that is provided by investors, known as venture capitalists to start-up businesses. Venture capitalists will only invest in your start up, if it shows potential for long term growth. This form of getting funding for your business can sometimes be difficult as it will need to meet certain expectations and guidelines.
[continue reading…]
Today, Friday 15th September is the National 4pm Finish Day. Getting to start your weekend an hour early and making this campaign a legitimate thing has never been more prominent. Kudos to Red Bull for getting the ball rolling.
Running a small business, it can be easy to become caught up in the day-to-day operations and forget about your future goals. That’s why it’s important to set objectives and milestones from the very beginning, so you can track where your business is going and celebrate how it’s growing!
[continue reading…]
Millennials are definitely making their way in the small business sector. In the 9th annual DNA of an entrepreneur report by Hiscox, one of the most encouraging findings from the report were on the positive outlook of millennials. The group dubbed the ‘most entrepreneurial’, could be paving the way for a brighter future for small businesses.
If you are thinking about buying a franchise and starting one from scratch seems daunting then perhaps consider buying an existing franchise. There are many benefits about buying an existing franchise, which is referred to as a re-sale. However, you need to carry out full research in order to get a grasp of the situation of the franchise. There are some major bases you need to cover, and in this article it will all be explained. [continue reading…]
If you are starting a small business and want to recruit staff, then you have come to the right place. In this article, you will find a list of top ten recruiting websites, which will allow you to hire staff that are suited to your business. Job sites can make recruiting staff a hassle-free task and allow you to find the best candidates for a fee or some are even free of charge.
The federation of small business (FSB) is hosting another year of small business awards. The awards will highlight and celebrate all that small businesses have contributed to the economy and the UK as a whole.
[continue reading…]
Budgeting is a vital part of any businesses success. Actually documenting your budget is important to make a success of your business, or keeping your business afloat. You can think of it as a map, to see the direction of the business as well as the future, and without this map it will prove to be difficult.
[continue reading…]
Saving money whilst running a small business may be difficult, however it may be necessary depending on your financial situation. It will be beneficial for you to regularly do an expenditure analysis and see where your money is being spent, and where you can save. This money saving guide can help you save money for your small business and cut costs where its possible.
[continue reading…]
The franchising sector has become one of the most prominent in the business industry and is currently at an all-time high. Therefore, there has never been a better time to start a franchise business. The incredible performance of the sector proves that the franchise model has been crafted for success.
[continue reading…]
Franchising is a very specific business structure that is becoming increasingly popular. It is easiest to think of franchising as a kind of licensing. It allows an individual to run a company of their own, but using another company’s brand name, trademarks and suppliers.
[continue reading…]
There are multiple ways of getting funds for your business and getting grants is one of them. Grant funding may not to be suitable for everyone, especially if you require a large sum, however it is still a great way to get funding. Having a thoroughly researched and detailed application, will ensure you have a chance of being successful in getting the grant. Here are some of the grants available for small businesses that you may be eligible for.
[continue reading…]
The number of small businesses taking off is increasing continuously, there was a huge increase in the number of new small business from 2015 to 2016; approximately 97, 000 more small businesses started. It seems that there has never been a better time to start your own business, which is promising news for any potential entrepreneurs. So, you have the perfect idea for a business, and you are ready to take on the world of small business but where will you find the funding?
[continue reading…]
Crowdfunding is an increasingly popular way to raise funds for your small business and if you think you can persuade the masses to give your idea a chance then do not hesitate to get your crowdfunding started. In 2016 crowdfunding provided 15% of total UK startup and venture-stage equity investments, and it continues to grow at a phenomenal rate. Here, we take a closer look at this innovative method to funding your small business idea.
[continue reading…]
Managing time and using it effectively can be a challenge in itself, however when you are a small business owner it can prove to be even more difficult as you may have to deal with heavy work load. This guide will give you tips on how to manage your time effectively to get the best results for your business.
[continue reading…]
Are you a budding entrepreneur who is ready to take on the next step of starting your own business? Are you stuck for ideas as to what is available to you? Then you have come to the right place, in this article you will find ways of deciding on your ideal business choice.
[continue reading…]
A business plan is a vital part of any business, it describes your entire business on paper. The business plan should cover objectives, strategies, sales, marketing and financial forecasts. These will help you make a great business plan, which can be used for internal use or to attract investors.
[continue reading…]
