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Grow a Small Business

Besides your usual marketing strategy, have you ever thought about alternative ways to drum up interest in your business? Holding a successful workshop to teach others your area of expertise could be just what you need to capture a new audience in your field, as well as meeting new people that could soon become colleagues.

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Perhaps the greatest challenge facing any young tech company trying to grow its business, is to ensure that the enterprise is operating to the best of its ability – efficient, dynamic and prepared to make the most of market opportunities.

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As children, there was always time for naps, cloud-watching, or simply to lie around and just ‘be’. But as business owners it can feel as though there simply isn’t the time to kickback, explore, play, and dare we say, go on an adventure. There is always more work to do on the business!

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Have you invested heavily in your website only to find that those leads you thought would be flowing in, are simply not coming?  You are not alone. Tim Butler, the founder of Innovation Visual gives you 10 of the fastest ways to improve the performance of your website. Small business owners need to make sure that that their website is optimised so take note of these tips to make your website perform better.
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Small business owners often don’t delegate when they can and when they should. Lack of delegation in a small business environment can lead to the business owner being overworked and over-stressed. Taking on everything may seem natural to you as a business owner and you may think it is productive, however doing so can really hinder your chances of growing and developing your business. Therefore, practice and take time to learn how to delegate in a small business environment . The art of delegation, as you will find, has many benefits.
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Getting less than 7 – 8 hours of sleep per night on a regular basis can have severe repercussions for your health. Your brain functions, your mood and the way you interact with people will be affected. Those are all vital aspects for small business owners, so the smart thing to do would be not to lose sleep.

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One of the most controversial topics regarding the success in the business world is the one of the so-called ‘gut feeling’. While it is true that a lot of people made a fortune following their intuition, there is a lot of debate on what this gut-feeling really is. The closest thing to an explanation would be to say that the gut-feeling is an ability to match a current situation with a similar successful or unsuccessful scenario from your past. In other words, instead of relying on luck or some mystical force, you are subconsciously analysing the current situation and making decisions based on it.
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Once you have successfully started up your business, you will need to focus on actually running it. Although getting started and setting up is the initial big challenge you have to face and overcome, after getting into a routine of running your business, you will need to make sure that you are progressing and moving forwards and upwards rather than being stuck in a stagnant state.
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The state of an office space can tell you a lot about the business. A clean, bright and well-maintained office makes for a fantastic working atmosphere and a good company image. But if you let your office become worn down and tired it can badly affect the mood of your staff and reflect badly on your organisation. Take a look at your working space, if it has seen better days now could be the perfect time to make changes.
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Finding a gap in the market gives entrepreneurs a chance to innovate their business. Finding a gap and taking advantage can even allow you to build an entirely new business. There are several different ways in which you can look for gaps in the market to give you that one idea that can change the course of your entrepreneurship. You can come up with ideas from looking at trends to tweaking already existing products or services.
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Small businesses can really benefit from having accounting software to handle all the accounting of their business. It can make your business accounting secure, organised and hassle-free, allowing you to work on growing your business. When compared to manual accounting, accounting software provides clear advantages.
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Finding the right office can be exciting but it is also sometimes a daunting experience. You will need to find the right office space for your small business, whether you are expanding your current business or starting a brand new one. It’s essential to have a tick list to make sure that you are covering all bases in order to find the right office.
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If you are the owner of an SME or are responsible for the cyber security of one, you might never have heard of Managed Detection and Response services (MDR). However, that is something that needs to change quickly. MDR services can be extremely valuable to SMEs and overlooking them will likely not only cost you money but will also make you more vulnerable to cyber-attacks.
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Product development is an essential part of any business. Big businesses normally have dedicated teams for product development, whereas small businesses won’t often have the funds for this. However it is essential that small businesses still invest in product development as it will help the business grow and expand.
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Starting a business requires vision, determination and careful planning. Unless you are a one-man band, you’ll need people to help take your business forward. Get workforce planning wrong and you could end up going nowhere.
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Once you have surpassed the point of starting up your business you will want to start growing it. You can do this by increasing and improving your revenue growth, which will lead to an increase in profits, allowing you to expand by reinvesting in your business.
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Smartphones have become a necessity in today’s society, for some they have become an extension of the body. From waking you up in the morning with alarm apps to having a late night scroll through your social media. Small businesses need to take into consideration how much time people spend on their phones, especially shopping via smartphones.
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Unless you’re an expert or very good at using computers, you might have heard the term ‘web hosting’ but not quite understood what it means. However, if you run a website, it’s important that you do. In essence, you can imagine it a bit like this: your website is a book, and in order for anyone to come across it and read it, you’ll need it to be hosted on a shelf. That’s what you can think of your host as – a very high-tech shelf.
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I built my start-up business from nothing to a successful venture almost entirely through networking – and along the way I made plenty of mistakes,  says Sue Fish from Toastmasters International.
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Till systems are no longer just a cash drawer and a calculator – they have become a cornerstone of modern day retail and hospitality businesses. A till can store data, help manage staff, keep track of stock levels and feed information straight to your accountant.
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