There are many reasons why people want to get into the street food industry. For most people, it’s the fact that they can cook their own delicious food, be their own boss, change location whenever they want, and it’s not too expensive to start up. You can work cooking your own food, watch peoples’ faces when they take a bite out of your culinary speciality and make a living from your own talent.
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There are many aspects to consider when setting up your business, and one of the most vital is pricing. In order to not only keep your head above water but also to actually generate profits that enable you to grab new growth and development opportunities as they arise, finding the balance between strategic and competitive pricing is essential.
Yes, you own a small-sized business. That doesn’t mean you want to hire people with small-sized talent. How do you draw the right candidates into your small business? How do you compete with Fortune 100 or even Fortune 500 companies that have staff entirely devoted to recruiting and hiring?
In a recent study commissioned by Close Brothers Asset Finance, it was found that during the SME recruitment process, older workers are discriminated against and are seen to be less desirable to fill the roles despite their experience. It was also found that SMEs understood and were aware of the number of benefits that came from hiring older workers for the business. Therefore, it was disappointing to see the results suggesting discrimination.
Customer experience is now emerging as a vital and highly valuable part of digital marketing. In fact, we’d go so far as to say it’s the most important part of digital marketing for businesses today. Not long ago user experience was the talk of the industry, but as technology and capabilities have progressed, the potential of customer experience has risen rapidly.
[continue reading…]Whether you are self-employed or are running a business on the side, you will have a personal tax account which you should be checking. However, research finds that nearly half of UK workers don’t check their account.
Reader’s question: I am about to start working for several companies as a self-employed transport consultant. Which would be better for me limited company or sole trader?
Participating in seasonal events such as Halloween can help you be festive and have fun, while promoting your business through spooky marketing ideas. Doing something out of the ordinary like dressing up in Halloween costumes will make you noticeable and attract attention and customers. People are more likely to spend on ‘special occasions’ so celebrating Halloween can definitely help you increase those sales.
Readers question: I want to open a cleaning company and hire a few people. I am finding it difficult to decide what is the best business structure for me, a limited company or a sole trader? Which would be the best, in terms of tax?
Money fuels the business world, so regardless of whether you personally view it as a worthwhile goal or merely a necessary evil, you need to keep it at the forefront of your thoughts. Consider that entrepreneurs who just expect their finances to work out aren’t entrepreneurs for very long. You might not be able to control exactly how many clients you win or how much money you make, but you can ensure that all your sums add up and you know precisely where you stand.
As an employer, managing maternity leave is an inevitable part of doing business. You will be understandably thrilled for your employee, whilst also wondering whether your team will be overstretched, or how this change might hurt productivity. On top of that, you have the financial commitments surrounding UK statutory maternity pay (SMP) to navigate. It can all end up feeling rather admin heavy.
These days, when we think about improving productivity there’s probably a good chance that we think about automation and process improvement.
You have worked so hard to come up with a good business idea and implement it. You have licensed it and got all the necessary documentation. You went ahead to hire and train staff to help you. You are offering the best products and services in your region, but if you don’t market your brand, making sales might be complicated for you.
Your clients or customers are, in many ways, the lifeblood of your business. After all, without your paying customers, your business simply wouldn’t survive in the long run, no matter how amazing the products or services you offer are.
Long hours, tight deadlines and increasing demands, among many other workplace stressors, can turn work into an emotional roller coaster that will inevitably affect performance and job satisfaction. Running the hamster wheel is a short-term gain.
In the business world today, the competition is becoming more serious. This is why it is crucial for business owners to pay attention to the latest trends to get ahead, especially for small businesses. Getting ahead means accessing new knowledge, skills, resources, and tools. And you can only learn these things when you break away from your comfort zone.
Noel McDermott, a psychotherapist states that: “If you want to be a progressive business leader, now is the time to invest in the emotional and mental health of your team, they are after all your most valuable resource. Most organisations now understand fundamentally the link between a healthy workforce and increased productivity and most of us understand that health and wellness includes mental wellness.”
Cybersecurity should be a top concern for small companies whether you do business primarily in the UK or in other countries as well. Even though news headlines usually focus on data breaches that happen to large companies and government organisations, it’s the small business that’s even more at risk. Why? Hackers are counting on small businesses to spend less on their cybersecurity budget and have weaker security than larger companies.
Most people think that the whole point of SEO is that it makes your business more visible to customers. However, SEO can also help your visibility to other businesses. It can help you increase your customer base, yes, but it can also help you to improve your business relationships.
The success of any business establishment is dependent on the mental and physical health of its employees. If they are demotivated or their morale damaged, chances are that they will not be efficient in their day-to-day duties. Being physically unhealthy also means employee absenteeism and an acute dip in productivity.
